Joe Browns, a home and clothes retailer, has picked Bowness for its first Cumbrian store, which will open this weekend.
Joe Browns Bowness, located in a 2,500 square foot iconic building in Queen’s Square, will highlight everything the company has to offer in womenswear, menswear and home.
The shop will open this Saturday at noon, with a bright, eclectic, and contemporary shop fit designed to highlight the stylish products in a striking style, complete with a magnificent centrepiece chandelier.
Joe Browns has opened their first franchise store in collaboration with successful retail entrepreneurs Adrian and Julie North.
“We are excited to be opening our first new store in four years with an amazing franchise partner,” said Peter Alecock, CEO of Joe Browns. Bowness-on-Windemere is an excellent location for the shop.
“The Lakes are one of the most remarkable areas in the United Kingdom, so where better to open one of the most remarkable stores?” It’s an ideal setting for us to display our innovative, vivid, and engaging clothes and homewares. Bowness will stock only the finest of what we have to offer and is the first of our franchise agreements, so we can’t wait to welcome all of our new customers.”
Joe Browns just had its best year yet, with sales increasing by nearly 21% and profits increasing by 7.8%.
Joe Browns Bowness franchise owner Adrian North described the brand as “truly adventurous.”
“In an era of homogeneous high streets, we are thrilled to be working with a truly adventurous brand that has the vision and courage to step outside of convention,” he added.
“We have created our most ambitious store ever, full of colourful surprises in keeping with a brand that brings excitement back into fashion and shopping, using our 33 years retail experience and working closely with Joe Browns wonderful team.”
Kath Beattie studied Journalism at The University of Central Lancashire and now writes for several Travel publications. She recently moved to The Lake District and enjoys walking her 3 dogs every day across the fells.
